- Our Brands
On any given day, many people use SAR products to live well and get more out of life. Our vision is to double the size of our business, reduce our environmental footprint, and increase our positive social impact.
Caring for the pure part of life
The fastest growing brand, Livpure, has been game changer in the industry by launching India’s first sub-Rs 10,000 RO water purifier with 7 litres of storage capacity. The first Intelligent Touch Technology and leading RO water purifier brand of India endorsed by cricket legend, Sachin Tendulkar.
Livpure, in its very first year of launch, 2010, was crowned the ‘upcoming innovative Water Purifier in Best RO+UV+UF' category and awarded the Water Digest Water Award in association with UNESCO.
With a commitment towards providing 100% pure and safe nutrient drinking water to the world at a very economical price between 4 paisa and 42 paisa per litre, our intent is to eliminate the dangers posed by water-borne diseases and usher in a healthy environment.
Caring for the pure part of life
Livguard Power Technologies, SAR’s latest venture is exploring the boundless opportunity in the energy storage space with automotive batteries, digital voltage stabilizers and mobile accessories.
Livguard Automotive Batteries
Livguard automotive batteries are for the new generation automobiles wherein in the latest American technology gives more power and reserve capacity to the battery. These are maintenance free, tamper-proof and sealed. A durable and robust design makes these batteries suitable for all road and weather conditions ensuring a trouble free service. Livguard offers a wide range of batteries for different vehicles including Cars, MUVs, SUVs two Wheelers, and Commercial Vehicles (trucks & tractors).
Livguard Digital Voltage Stabilizers
SAR Group has ventured into the power management sector with Digital Voltage Stabilizer branded Livguard. Livguard stabilizers possess technologically advanced features that protect modern appliances from power surges. Our product portfolio includes stabilizers for AC, fridge, LCD/ LED and mainline.
Livguard Mobile Accessories
Livguard Mobile Accessories is one of the leading mobile accessories in India. Livguard offers superior quality mobile accessories that integrate seamlessly with the latest mobile handsets, in tune with the fast evolving mobile technology. Livguard products are high on performance and low on maintenance, making it affordable for people from all walks of life. Our range of product portfolio includes batteries, chargers, smart batteries (power bank), blue-tooth headsets, screen guard, mobile cases and much more.
Solid Bio Fuel
Livgreen Cleantech is leveraging cutting-edge technology to sustainable bio–energy solutions with an investment of USD 150 million, set up in 2012/11 by the SAR group. As part of our growth strategy, we have started the project of biofuel pellets from agro waste in India. Traditional fuels like coal, oil and natural gas are not the answer of the future. SAR group has initiated Producing fuel pellets from all kinds of waste. The fuel pellets can be used as an alternative for coal. We plan to provide branded alternative to coal at comparable prices. This model could help create captive power plants for use by industry, commercial establishments and community projects.
LIVFAST BY LUMINOUS
The beginning of a never ending race
Powered by over two decades of leadership, innovation and excellence, Livfast Automotive Batteries bring to you, a leading range of 100% maintenance free batteries for your vehicle. Through exceptional product quality, delightful service and committed channel partners, we plan to propel Livfast into the Top 3 automotive battery brands in India by year 2017. Livfast Automotive Batteries are unique since they are completely sealed, require ‘No Water Top-up and are ‘Maintenance Free’. Livfast by Luminous batteries are manufactured in a global standards plant, adhering to stringent and high quality parameters. Livfast offers a wide range of batteries for different vehicles including Cars, MUVs, SUVs two Wheelers, and Commercial Vehicles (trucks & tractors).
TEZ BY LUMINOUS
World class technology. Trust of No 1.
Tez by Luminous range offers Home UPS and Inverter Batteries. We offer Tubular Batteries of different capacities and warranty periods to meet the varied needs of our customers. Tubular batteries essentially offer higher back-up time over the conventional flat plate batteries. This reduces electricity consumption. What’s more, their unique design makes them extremely robust, so they withstand longer power cuts. Tez Tubular Batteries employ pioneering R & D and cutting-edge process controls, in tune with global standards.
Keep in Touch
SAR group acquired 55 per cent stake and management control in the U.K.-based Fly Mobiles’ business in India and SAARC nations in 2005.
Fly India is continuously expanding its sales and service touch points. Currently, with a strong presence of 15,000 retail touch points and 415+ services centres.
Positioned as a ‘challenger brand’ to bring out the adventure spirit, completely in sync with today’s inevitable need to keep in touch, Fly has become a name to reckon with among major mobile players.
Style, Technology and Functionality, makes Fly mobiles innovative and offers value for money.